ABOUT US

ABRO US DISTRIBUTION

ABRO 50 serves as the exclusive distributor of ABRO products in The United States. Based just outside Milwaukee, Wisconsin, this centralized facility allows ABRO to efficiently serve customers in all 50 states while providing the stability and coordination our partners depend on.

What defines ABRO50 is its operational discipline and commitment to partnership. For more than forty-five years, ABRO has earned global trust by delivering high-quality solutions built for real-world use. ABRO50 carries that legacy forward, supporting American consumers with products that perform when it matters most.
The focus is straightforward: ensure ABRO products are accessible, dependable, and ready to work. From automotive essentials to household repair items, we help customers take care of what matters while upholding the long-standing relationships, integrity, and standards that define the ABRO name.

EXECUTIVE LEADERSHIP

Our Executive Leadership Team is made up of strategic product advisors and supported by our amazing in house staff.

Peter f. Baranay

President

Sasan "Sonny" Sohrab

International Sales and Marketing ManagerAfrica/Middle East/India

Mike Molnar

Director of Growth Initiatives U.S.A.

Kevin Banks

International Sales and Marketing Manager
East Africa/Europe

Tersandro "Stan" Santos

International Sales and Marketing Manager
Asia/Brazil/Jamaica

Mario Manta

International Sales and Marketing Manager
Central America/South America/Caribbean

Steve Leddy

International Sales and Marketing Manager
Middle East

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PRESIDENT'S AWARDS

ABRO received the E-Award in 1991 and the E-Star Award in 2005. The President’s E-Star Award recognizes continued superior performance in increasing or promoting exports. Only recipients of the E-Award are eligible and the level of performance must exceed that for which the E-Award was given

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